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Sign up with Google Sign up with FacebookQ: Is there a "Black Friday" shopping day in China yet?
Correct me if I'm wrong but this was an American marketing invention, right?
Anyway, does anything similar to it exist in China in the build up to spring festival yet? If so, when is it (so I can avoid leaving my house that day)?
Black Friday is an American invention, but in China, the huge shopping day that is comparable would be November 11 (11/11 Bachelor's Day) - which at the time of this writing, you just missed by 10 days or so.
Apparently, Taobao sold $3 BILLION USD on Nov. 11th.
So actually, it's bigger than Black Friday.
Where do these taobao figures come from?
MrTibbles:
http://thenextweb.com/asia/2012/11/12/the-alibaba-backed-chinese-version-cyber-monday-just-brought-in-3-1b-in-e-commerce-sales/