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Q: Are ads becoming increasingly sexual in nature?

I was in the elevator the other day and there was an ad on a small TV inside for socks...plain, boring, black brown white socks. And it had a naked woman next to it. You couldn't actually see anything, but there she was, naked.

Is this a trend? I was kinda taken aback, as I hadn't noticed that many prurient ads before over here. Frankly, I'm surprised the government would even allow them.

7 years 41 weeks ago in  Business & Jobs - China

 
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Emperor

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One thing surprises me in china, while nudity is not allowed on TV at all, adds in general, for whatever product, ARE EACH PASSING DAY A LOT RISKIER, like the only way to attract your eyes is with a very provotative and sexy posed photo or drawing. 

The one that I recall that made me pay more attention was of a dentist, showing a patient on a dental chair and he working on a tooth.  The photo included a nurse or assistant, leaning over, and showing more cleveage than you will normally see.    Well, Hugh Hefner will be happy about this.  wink

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7 years 41 weeks ago
 
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Emperor

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Of course they are, and they will always continue to push the envelope and get away with what they can.
Sex sells, no matter where in the world you are.

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7 years 41 weeks ago
 
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I've never seen anything like that before. Usually if they know there product is not selling that well they like to add something that doesn't even represent their product. There are many commercials and ads nowadays that have these sorts of ways to attract peoples attention. I think there was a statistic somewhere that showed this trend. The people that added like you saw a naked person had better sales later on and that's the only reason they do it. Again it could be because the product they are trying to sell hasn't been selling well in the past. 

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7 years 41 weeks ago
 
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Shifu

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Hey you remembered the socks, so the add worked.

Score one more over overly sexed adds.

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7 years 41 weeks ago
 
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An advert I saw in a bar had a picture of a seated naked woman with the beer covering her (ahem) modesty. I was concerned this would make the beer warm.

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7 years 41 weeks ago
 
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